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Former AFP Provida manager launches LatAm consultancy firm

Former AFP Provida manager launches LatAm consultancy firm

Former AFP Provida portfolio manager Cameron Joyce has returned to London after a four-year stint in Chile to launch a consultancy firm for asset managers wishing to enter or expand their business in Latin America.

British-born Joyce left Chile’s $45 billion pension fund, where he managed a $5 billion global emerging market equity portfolio, in August last year.

After ending his three with the firm, Joyce has been working on setting up his new company, Latam Advisory Partners, since he got back to the UK in October.

Previously mentioned in an article Citywire Americas wrote on recent personnel changes at AFP Provida, the region’s largest pension fund, Joyce told Citywire Americas his new business has now been officially incorporated in the UK and is now fully operational.

His new venture offers asset managers tailored advice on the AFP market in Chile, Peru and Colombia, as well as insight into best business practices and what product suitability.

‘We recognize that the AFPs are an attractive target for asset managers due to their size and their rising sophistication in investment terms,’ said Joyce (pictured). ‘But it remains a challenging market to understand.

‘We will be working with asset managers who are looking to enter the Latin American market for the first time and ones who are already there and looking to review their strategy.’

From helping firms set up their own on-the-ground offices to introducing asset managers to potential third party distributors, Joyce said his business will help find the best solutions for his clients.

He currently has two clients on his books and has a handful in the pipeline he is currently in talks with.

His group will not help the asset managers market their products among the AFPs but instead look at the best options available to them. Working with partners in Latin America, Joyce said they will offer advice on due dilligence, risk and compliance processes.

It will also focus on product feasibility, determining whether the products the asset managers are looking to distribute are best suited to Latin American investors, and offer insight into the AFPs’ investment trends and appetite.

Prior to joining AFP Provida in September 2013, Joyce worked as an international equity analyst for Cruz del Sur Servicios Financieros in Chile between 2012 and 2013. 

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